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    Customer Relationship Management

    Boost efficiency in sales, marketing and service

    CRM software (Customer Relationship Management) streamlines the management and analysis of customer interactions and data across the entire customer lifecycle. Your benefits: enhanced customer loyalty and satisfaction through personalized communication and service offerings. By using CRM software to boost efficiency in your marketing, sales and service processes, you'll gain valuable insights into customer behavior and sales trends, helping you identify sales opportunities more effectively and significantly enhance your service processes.

    Highlights of Customer Relationship Management

    The software solutions from the proALPHA Group integrate seamlessly into existing business processes.
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    Improved customer relationships

    By storing all customer information at a central location, companies can personalize their communication and address the specific needs of each customer. This results in enhanced customer loyalty and greater satisfaction.

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    Increased efficiency

    CRM systems automate many routine tasks in the sales process. This allows sales representatives to focus on closing deals and providing excellent customer support. In marketing, the software enables targeted campaigns based on detailed customer profiles and behavior.

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    Top-notch customer service

    In companies with a technically demanding portfolio, a well-functioning service model (like agreements for regular maintenance) is a key revenue driver. Effective CRM software is an essential, if not indispensable, component in this process.

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    More accurate data analysis

    With CRM software, companies can capture and analyze large amounts of customer interaction data to gain insights into customer behavior, purchasing patterns and trends. This data helps you make better business decisions and adjust your marketing strategies accordingly.

    Discover the proALPHA Group's CRM Solutions
    Gedys Logo

    GEDYS IntraWare offers market-leading CRM solutions for manufacturing and core industries. The "Business App", a low-code/no-code platform, supplements the portfolio and enables a seamless integration of CRM and ERP.

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    Solutions by GEDYS IntraWare
    proALPHA Logo

    The proALPHA ERP system already includes many practical CRM features. The CRM functionalities within proALPHA ERP provide a solid foundation for targeted customer and service processes.

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    Discover proALPHA ERP

    What Our Customers Have to Say

    „With their unwavering dedication and precise implementation of the CRM software, GEDYS IntraWare have shown that we share the same relentless drive for success.“

    Christian Ilg, Director of Sales Support at Hurco Werkzeugmaschinen GmbH

    Identify sales opportunities and enhance customer loyalty

    The advanced digitalization offers companies of all industries the opportunity to enter into new markets or market segments. The key to success is the right software.

    The proALPHA Group offers high-performance CRM solutions, specifically for manufacturing industries. With years of experience in business software and modular solutions for sales, marketing and service, the proALPHA Group offers tailored solutions.

    A highlight is the "Business App", a low-code/no-code platform that enables seamless integration of CRM and ERP systems.

    Exciting Features of our CRM Solutions

    The proALPHA Group provides you with a comprehensive view of all customer data, even in your mailbox. Whether you want to track the project's progress, control deadlines and costs, or manage resources, our CRM solution supports you at all stages of sales and service management.

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    Easy to use

    Cleverly designed user interfaces provide for easy navigation, great usability and a better overview. Furthermore, you can design pages according to your requirements using widgets.

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    Close to the customer

    Use video conferencing and the optimized scheduling feature directly from the CRM and invite your customers to video conferences via Microsoft Teams or Webex without extra effort.

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    Everything under control on mobile devices

    CRM data can be used on any device, even on the move – both online and offline. Push notifications will keep you updated at any time.

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    100% compliant with GDPR

    On the safe side: All directives of the EU Data Protection Regulation are fully implemented in the CRM software, of course.

    Michael Ludes

    Your contact person

    Are you planning to introduce or expand one of our solutions? With over 35 years of ERP experience, Michael Ludes is your ideal contact for all questions relating to our product portfolio.

    MICHAEL LUDES
    Vice President Presales proALPHA


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